Work & Personal Projects

LookAfterAI

As the Founding Product Designer, I led the 0-to-1. I owned the end-to-end product lifecycle from researching complex caregiver workflows & shaping the core product strategy, to designing an accessible care ecosystem powered by a secure AI architecture.

Zoth.io

As a product designer, I did researching users, proposing strategic directions, & designing a tokenised asset marketplace that earned stakeholder buy-in. The redesign unlocked fractional access & cross-chain liquidity, helping onboard 10K+ members through the Index Fund feature.

Aspora

I worked as a product designer on Aspora, turning referrals into an experience worth sharing.